Avatar, The Bootleg
Jan 04
Posted by: Bogdan, under funny, viral.
Starbucks: All you need is love
Jan 04
Posted by: Bogdan, under viral.
Viral Marketing powered by Wooshii.com
On 7th December Starbucks had several people around the world sing Beatles’ All You Need Is Love at the same time, to raise awareness for AIDS in Africa.
It got 464.000 views since 13th December and climbing the top viral video chart ever since.
Neurosonics Audiomedical Labs Inc. Viral Video
Aug 27
Posted by: Bogdan, under Interesting, viral.
“This one’s for my dad. Kingdom of the unreal but also a higher state of being, ultimately free of the limitations of the material world through the agency of science, technology, and imagination.” (The Neurosonics Audiomedical Labs Inc)… 
The video was directed by Chris Cairns of the Partizan Lab. The film was made in collaboration with The Scratch Perverts, Foreign Beggars, Shlomo and Will Clarke with sound design by Will Cohen. Post production by The Mill London.
Video Ads in magazines
Aug 27
Posted by: Bogdan, under Interesting.
CNET News is reporting that CBS will be the first company ever to use a video ad in print this fall in Entertainment Weekly. The network will be advertising its Monday prime-time lineup, in partnership with PepsiCo, which will be promoting Pepsi Max. The technology for the battery-powered ads was manufactured by a Los Angeles-based company called Americhip. Too bad the creative looks like the typical garbage the networks run. Kind of a wasted opportunity.
Details about the technology:
• Each ad can handle about 40 minutes of video.
• The screen, which is 2.7 millimeters thick, has a 320×240 resolution.
• The battery lasts for about 65 to 70 minutes, and can be recharged, with a mini USB cord via a jack on the back of it.
• The screen, which uses thin film transistor liquid crystal display (TFT LCD) technology, is enforced by protective polycarbonate.
Source: The Denver Egotist
2009 Hasselblad Masters Awards – Andrew Maccoll
Aug 26
Posted by: Bogdan, under Web, Wizards.
photographer: Andrew Maccoll
Back in business :)
Aug 01
Posted by: Bogdan, under funny.
Tags: discount, free hugs, hug, sales pitch
Greenpeace and Scala JWT radios against nuclear energy
Jun 18
Posted by: Florin CHITU, under Uncategorized.
Greenpeace – Fat Frumos
Greenpeace – Iepurele
Greenpeace – Broasca
Caino-pisica
Greenpeace and Scala JWT keep on fighting against nuclear energy through all media channels. The radios are on the same concept as the prints – the risks of using nuclear energy are huge: new malformed species are born. Maybe our children can get used to that, but do we want them to?
Team:
Mihai Cojocaru – Creative Director
Andreea Dragomir & Virgiliu Andone – copywriters
Angela Teodorescu – Account Manager
Mobile branding from Nokia
May 18
Posted by: Jo, under Uncategorized.
Here’s some interesting stuff from one of our clients: Nokia, the world’s biggest cellphone maker, is offering advertisers the chance to brand their own mobile handsets. Advertisers can brand and customize now their own phone for their specific targets, by choosing the suitable Nokia model for their demographic, the style and the bonus content… That’s pretty neat, don’t you think?
Of course, many say that no one will want to make their mobile experience an advertising experience for free, but this is just another challenge for the creative departments in finding the perfect solution to engage customers into a wonderful experience. I strongly believe this opportunity given by Nokia can actually lead to some great promotional campaigns for brands with real brand advocates…
Let’s hope for the best and connect some people…:)
Source: AdAge